Yandex.Metrica Temps HR Campaigns | High Contrast, Interactive Agency
Temps Campaigns

How about a different approach?

6th of April 2016 

With the advent of a new website and brand refresh, we started a series of new ad campaigns to spread the news. This was also the perfect time to present the different approaches used by the company. And how to prove that they work? By testing them in our own background. The campaign was used to recruit a new member for the Temps growing team. 

Recruiting campaign mockupRecruiting campaign mockup

The concept gravitated around common job interview questions ( i.e. Where do you see yourself in 5 years?, What are your weak points?, How would your last boss describe you?, etc. ). But they came with a twist, positioning Temps as a differnt recruiting agency. 

Recruiting campaign listRecruiting campaign list

The campaign proved to be a real success! The website visits increased significantly while the people's reactions prompted us to think about a next campaign.

Some Numbers

on average per ad

shares on avarage per ad

What do HR and Heartbeat have in common?

17th of May 2016 

The second recruitment campaign we did was similar to the first one, but with a more focus on the core of HR. Temps needed to find new capable, young and interesting HR recruits, so we came up with a new ad concept while keeping the same vibe of the first campaign. 

Recruiting campaign list 02Recruiting campaign list 02

The Concept, this time around, was focused on the term HR. It all started as a word game in one of our brainstorms. We played around, finding different words with the term HR in them, that were in relation with the type of people Temps wanted to recruit.

Campaign Graphic 02-01Campaign Graphic 02-01

Some Numbers

people reached on average per ad

shares on avarage per ad

Let's spread the news!

13th of June 2016 

The new website was also a moment of celebration. We focused again on the core of Temps: young, energetic and passionate people. We wanted to transmit this energy to the entire online community so we focused on beautiful images and bold call to actions. 

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The campaign came as a summary of our collaboration, emphasizing its bold, young and fresh attitude. The results prove that we managed to communicate the new Temps identity while at the same time sparking curiosity about the new website. 

Campaign Graphic 03-01Campaign Graphic 03-01

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