Breakaway.

Breakaway. is the coffee shop that combines passion for cycling, socializing and the joy of living. It aims to create an environment that’s both inviting and fresh, inspiring trust in the quality of the services.

Year

2019

Breakaway-17

In cycling, the term ”breakaway” refers to the action of an individual successfully opening a gap ahead of the peloton. This concept is subtly reflected by the dot used in the brand identity—an element that represents the individual making the action.

By isolating the unique element from the cursive logotype and using it to create multiple pattern styles, Breakaway.'s visual language becomes highly dynamic and endlessly flexible.

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Breakaway logotype and monogram
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Gentle and fresh color palette
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Vintage typewriter inspired font family
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Uppercase glyphs
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Evolution of the dot extracted from the logotype and morphed into a seamless pattern
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Simple pattern
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Detailed pattern
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Coffee bag concept and design
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Branded to-go coffee cups
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Textile pattern print
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Breakaway t-shirt design
Breakaway-card
Breakaway client card

Do you want a project just as cool as this one? Let’s talk!

Do you want a project just as cool as this one? Let’s talk!

Do you want a project just as cool as this one? Let’s talk!

Do you want a project just as cool as this one? Let’s talk!

Do you want a project just as cool as this one? Let’s talk!

contact@highcontrast.ro

contact@highcontrast.ro

contact@highcontrast.ro

+40 729 015 355

+40 729 015 355

+40 729 015 355

Copyright © 2002 - 2021 High Contrast. All rights reserved.

Copyright © 2002 - 2020 High Contrast. All rights reserved.

Copyright © 2002 - 2020 High Contrast. All rights reserved.

Copyright © 2002 - 2020 High Contrast. All rights reserved.

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